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The New Tag Team GEICO Commercial is the Brand’s Most-Seen Ad in America Right Now

Scoop There It Is!!

The New Tag Team GEICO Commercial is the Brand’s Most-Seen Ad in America Right Now


The Martin Agency, Adweek's 2020 US Agency of the Year, and Tag Team, creators of the '90s multi-platinum smash Whoomp! (There It Is), joined forces for another ultra-memorable GEICO™ commercial. This is the second time GEICO™ and Tag Team have worked together.

After the success of 2015's "BBQ Awards" television commercial for the GEICO™ app, which featured the hit song Whoomp! (There It Is), The Martin Agency enlisted the '90s hip-hop duo Tag Team, DC (The Brain Supreme) Glenn and Steve (Rolln) Gibson, to bring their trademark party vibe and off-the-charts energy to the newest multimedia advertisement for the insurance company. The commercial went live on Dec. 26, 2020, and has already become a favorite in the advertising world; it was named the Reel Ad of the Week by Reel360 after a few days on the air.

The project is a powerful collaboration between cultural icons. In the advertising world, GEICO™ commercials are known for their award-winning creativity and flair. And in the music industry, few songs can boast the staying power of Tag Team's iconic hip-hop anthem.

Remarkably, the '90s hit Whoomp! (There It Is) has been doing this for 28 years. The song has universal appeal, but the true allure behind the music isn't the catchy lyrics or the thumping beat. It's the artists behind it. DC Glenn and Steve Gibson have brought an irresistible energy to every half-time show, music festival, and corporate event they've performed the song at for nearly three decades.

In 2021, they're bringing that same upbeat vibe and value proposition to the world of advertising. The new commercial for GEICO™, called "Tag Team Helps with Dessert," has brought pure fun back to living rooms across America. There's the high-energy Tag Team performance, ice cream, of course sprinkles, and stellar acting by the talented Nicci Carr (Tasha), Amethyst Davis (Daughter), and Anthony Goolsby (Husband/Father).

In promoting GEICO™, The Martin Agency used a recipe for epic commercial viewing and created an ad that is already garnering attention for its endearing quality. This winning meeting of the minds didn't come out of thin air, however.

DC has been training vigorously for years, seeking mastery in the arts of voiceover, acting, and improv. His magnetic presence and rich, textured voice have been nurtured by VO coaches Rudy Gaskins and Joan Baker (S.O.V.A.S.), as well as Denise Woods (author of The Power of Voice), dialect coach to the stars. DC is a natural in front of the camera, sharpening his craft with L.A. acting coach Crystal Carson (Auditioning by Heart), ATL acting coach Natalia Livingston (Actor Boutique), and improv veteran Ray Bengston. All this cultivation was brought to bear in preparation for this memorable light-hearted GEICO™ commercial. A born entertainer, DC Glenn is a highly sought-after working actor and voiceover talent represented by the People Store agency in Atlanta, Georgia.

From a fun-filled performance in this memorable GEICO™ commercial to acting in film and television, as well as booking commercial voiceover, animation, video game, promo, and movie trailer VO, the future is bright for DC The Brain Supreme, along with his Tag Team partner Steve Rolln diligently exploring new opportunities in the music industry. America now has two of its favorite Party People!!! back again.

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Original Source: The New Tag Team GEICO Commercial is the Brand's Most-Seen Ad in America Right Now

Producer Anthony Jabre Currently in Production on New Projects ‘Boiling Point’ and ‘Ire’

Anthony Jabre, CEO of Vedette Finance, a premier film development and finance company, has most recently been filming new project 'Ire' and is also currently in post-production with regards to 'Boiling Point'.

Producer Anthony Jabre Currently in Production on New Projects ‘Boiling Point’ and ‘Ire’
Anthony Jabre

Anthony Jabre, CEO and Founder of Vedette Finance

LOS ANGELES - October 20, 2020 - (Newswire.com)

'Ire' marks Ross McCall's directorial debut, starring Craig Fairbrass, Stephen Odubola, and Jason Flemyng, and tells the story of life in prison for Steve (Fairbrass), who is incarcerated for double murder in a maximum-security prison. We follow as he navigates his struggle against redemption, the system, and his inner turmoil. His life is made even more difficult when his estranged daughter requests to meet him for the first time and a 19-year-old man (Stephen Odubola) is placed as his cellmate. 

Amongst the other projects on Jabre's upcoming film slate is 'Boiling Point'. The feature film adapted from the award-winning short film is directed by Philip Barantini, starring Stephen Graham, recently in Martin Scorsese's 'The Irishman.' Other actors include Jason Flemyng, Vinette Robinson and Ray Panthaki. 'Boiling Point' is about a chef, played by Stephen Graham, who tries to keep his restaurant functioning on the busiest day of the year in the run-up to Christmas. 

Other projects in development include, the martial arts project  '14 Fists' and crime thriller 'Rites of Men'. Producer and financier Anthony Jabre founded L.A.-based Vedette Finance, a film development and finance company, with the objective to develop its premium-value slate and maintain a steady output of high-quality film releases. Previously based in London, Paris, and Geneva, Anthony Jabre began his career in private banking, managing private clients' funds and FX currency trading. He has worked alongside a variety of major financial institutions, including Credit Suisse, UBS, Prudential Bache, Credit Agricole, and Merrill Lynch. In turn, Anthony Jabre has developed long-standing relationships with both private and institutional clients. Since moving to Los Angeles and focusing on film finance, Jabre continues to steadily expand Vedette Finance's film fund and creative intellectual property, heading numerous projects in all stages of development.

Some of Anthony Jabre's past film credits include 'The Angriest Man in Brooklyn' starring the late Robin Williams, Mila Kunis, Peter Dinklage, Melissa Leo, 'The Face of an Angel' starring Daniel Brühl, Kate Beckinsale, Valerio Mastandrea, 'Heist' starring Robert De Niro, Jeffrey Dean Morgan, Dave Bautista, 'Aftermath' starring Arnold Swarzenegger, Scoot McNairy, Maggie Grace; and Martin Scorsese's 'Silence' starring Liam Neeson, Andrew Garfield, Adam Driver. 

About Anthony Jabre

Anthony Jabre founded Vedette Finance, a premier film development and finance company with a wide range of international networks in finance and intellectual property, and continues to produce a diverse range of film projects. For additional information about Vedette Finance and upcoming film projects, contact [email protected].

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Original Source: Producer Anthony Jabre Currently in Production on New Projects 'Boiling Point' and 'Ire'

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