Bottlecapps Announces New Executive Appointment

Poised for a Year of Exponential Growth, Bottlecapps Adds Industry Experience to Their Ranks.

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DALLAS - January 16, 2023 - (

Bottlecapps announced today that Mark Crist took on the role of SVP, Growth effective Jan. 9, 2023. Mark joins Bottlecapps from a leading distributor, Breakthru Beverage Group, where he served most recently as its Director of eCommerce, B2C Activation.    

"We are excited to add Mark Crist to our leadership team as he brings a breadth of knowledge and experience from both the distributor and supplier lens. His skill set will allow us to accelerate our growth and better enable us to continue our efforts as a key contributor to the technological advancement of the three-tier system of beer, wine, and spirits." - Dr. Prashant Desai 

Prior to BBG, Crist has held various sales and marketing leadership roles of increasing responsibility at several CPG companies, including Kimberly Clark, Newell Rubbermaid, and SC Johnson.  

Crist has been involved in the Digital space for the last 13 years.  In addition, he has served as an Advisory Board Member at the George Washington University and the University of Richmond business schools on their CX programs.  

"Bottlecapps is clearly the leading tech platform in the Bev Alc space for many reasons. There is no doubt that we are heavily committed to continuous improvement. Through our existing and increasingly strong partnerships, we will progress in our data resources and marketing capabilities to realize even more collective growth. I am extremely excited about this opportunity and look forward to contributing to this outstanding organization." - Mark Crist


Based in Irving, Texas, BOTTLECAPPS is North America's fastest growing cloud-based mobile application and website development company that builds ecommerce-capable software for retailers, suppliers, and distributors within the Beverage Alcohol industry. Nearly 1,500 liquor stores in over 40 states/provinces provide the consumer base for marketing tools and analytics that support all three tiers of the beer, wine, and spirits business. Visit for more information.


Corey Gerstner
[email protected]

Contact Information:
Corey Gerstner
Chief Operations Officer
[email protected]

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Original Source: Bottlecapps Announces New Executive Appointment
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