RR Editor

5533 POSTS
0 COMMENTS

HOFA Launches London’s First DAO for Art Collectors, 11 November 2022

HOFA Gallery celebrates its tenth anniversary on 11 November 2022 by launching HOFA DAO - London's first-ever decentralized, blockchain-powered community of contemporary art collectors, aiming to make global art investment more accessible. To mark the occasion HOFA will also launch HOFAVERSE, a new interactive multi-user Metaverse experience at their Mayfair flagship gallery space on 10 November, 6 pm - 9 pm (GMT). Partners are Morningstar Ventures and the DAO membership NFT passes are exclusively sold on Magic Eden's new launchpad.

HOFA Launches London’s First DAO for Art Collectors, 11 November 2022
HOFA DAO Pass VIP

HOFA DAO Pass VIP

LONDON, England - October 27, 2022 - (Newswire.com)

Founded in 2012, pioneering international contemporary art gallery HOFA Gallery, will celebrate its tenth anniversary on 11 November 2022 by launching London's first ever decentralized, blockchain-powered community of contemporary art collectors called HOFA DAO (Decentralized Autonomous Organisation).

HOFA DAO's new art community-led organisation will allow its members to make all decisions regarding the governance of their art portfolio, such as voting for new acquisitions. HOFA's vision is to make investing in contemporary art open and accessible to all by using Blockchain technology. It is a natural next step for a company that has a strong record in creating accessible art experiences across contemporary art and blue-chip investments.

HOFA Co-founder Elio D'Anna says about the HOFA DAO, "Whilst the NFT digital collectibles market has declined in the last 10 months, we have seen a 20% increase in collectors investing in physical assets via the use of NFT authentication and blockchain technology. That's the unique aspect of the HOFA DAO, membership is obtained via NFT passes giving access to investment-grade physical artworks. So, the collector benefits from the dual security of the blockchain with the stability of the traditional art market."

He adds, "This is the new beginning to HOFA's second decade of pioneering art experiences."

The founding artist members are 100 highly selected global artists and the $3,000,000 portfolio includes works by blue-chip artists like Daniel Arsham and Invader, as well as established and emerging contemporary artists such as Jan Kaláb, Zhuang Hong Yi, Ilhwa Kim and bio-generative artist Agoria.

The first issue of 1,111 (of 3,333) HOFA DAO NFT membership passes is available on 11 November at 3 pm (GMT), each valued at $250 and available through Magic Eden's Ethereum Launchpad, purchasable with crypto, Apple Pay and all major credit cards.

Members will enjoy fractional ownership of the tokenised portfolio, and profits from auctions and monthly sales will happen on-chain and be distributed via smart contracts, ensuring transparency across the ecosystem and its cryptocurrency ARTEM Coin. Other membership benefits include VIP access to exhibitions, art fairs, early releases and access to HOFAVERSE a new interactive multi-user Metaverse VR gallery.

Jack Lu, CEO and Co-Founder of Magic Eden says about partnering on the HOFA DAO project, "At Magic Eden, we are constantly seeing the NFT space evolve. The trend for blockchain technology's use in securing tangible assets is rapidly growing and we're excited to bring HOFA DAO's inaugural portfolio of masterful artworks come to market through Magic Eden's world-class Launchpad."

Danilo S. Carlucci of Morningstar Ventures says about investing in the HOFA DAO, "Since at Morningstar Ventures we are increasingly investing our resources in establishing new NFT related ventures, partnering with HOFA on this DAO project allows us to explore new use cases. The marriage between art and web 3 is here to stay, and we are just getting started to see new ideas and concepts coming to fruition."

Press preview 10 November 2022, 9 am - 2 pm. RSVP: [email protected]

London pre-launch party at HOFA Gallery unveiling HOFAVERSE in conjunction with London Crypto Week by TOKEN2049 on 10 November 2022, 6 pm - 9 pm. RSVP

HOFA DAO NFT membership passes launch on Magic Eden's Ethereum Launchpad is available on 11 November at 3 pm (GMT)

ENDS

thehouseoffineart.com

@thehouseoffineart.com


Contact Information:
Emma-Louise O'Neill
Comms & Brand Collaborations Director
[email protected]
+447515136909


Press Release Service by Newswire.com

Original Source: HOFA Launches London's First DAO for Art Collectors, 11 November 2022

Listophile Announces Findings of Music Industry Baby Name Study

Reference website Listophile analyzed the latest data from the Social Security Administration (SSA) to discover the most popular baby names inspired by the music industry. ...

How Newswire’s Direct Media Outreach Helps CMOs Improve Return on Media and Marketing Spend

Newswire shares how it helps Chief Marketing Officers leverage direct media outreach to get their content across the finish line.

How Newswire’s Direct Media Outreach Helps CMOs Improve Return on Media and Marketing Spend
Newswire

Newswire

SARASOTA, Fla. - October 27, 2022 - (Newswire.com)

Imagine watching a race, and when it's time for the runners to pass the baton they stop. 

Although they've done their part and they've done it well, they're missing a crucial step to finish the race - the hand-off. 

Think of direct media outreach as passing the baton between a brand to the media. This hand-off is what many Chief Marketing Officers (CMOs) are missing in their approach, and Newswire offers the technology and expertise necessary to generate real results with media.

Newswire realized this was a problem many CMOs shared and, through its Media Advantage Platform (MAP), it combines Newswire's media technology with press release distribution services that include direct media outreach.

"Valuable and relevant content that's paired with strategic and customized outreach is a combination many companies are missing," said Charlie Terenzio, CMO and SVP of Media and Marketing Communications at Newswire. "Now more than ever, small businesses need to maximize their media and marketing spend to ensure it produces the value that CEOs are looking for: greater brand awareness, increased online visibility, more media coverage and marketing inquiries."

As part of the MAP, Newswire's team of experts acts as an extension of their clients' teams to identify media opportunities, create compelling stories, launch campaigns and more.

When it comes time to pass their clients' strategically developed content off to the media, Newswire's team creates and delivers customized pitches to targeted and curated media outlets and preferred press release networks to maximize coverage. 

Through their carefully crafted blend of content creation and targeted outreach, Newswire clients have landed earned media opportunities in major media outlets such as Bloomberg, CheddarTVCNBCForbesNew York TimesWall Street Journal and many more. 

"As a CMO, I understand the struggles my peers face when trying to move the needle and build brand awareness," added Terenzio. "I can confidently say, at Newswire, we practice what we preach and the direct media outreach we execute on behalf of our clients has turned into earned media opportunities that have built brand awareness, generated leads, and increased sales."

One of Newswire's CMO clients shared a G2 review saying, "The Newswire team combines excellent reach distribution for press releases with dedicated account services. This helps businesses of all sizes not only tell the right stories -- but distribute those stories for reach, scale, and maximum visibility."

If you're a CMO and are ready to pass the baton to Newswire to support your press release distribution and media outreach efforts, visit newswire.com for more information. 

About Newswire

Newswire is a media technology company that provides its clients the Media Advantage Platform consisting of press release distribution, media databases, media monitoring, and newsrooms that power the Media Advantage: greater brand awareness through earned media, increased online visibility through greater SEO recognition, and more sales inquiries through targeted digital marketing campaigns.

Through its disruptive Media Advantage Platform, relentless commitment to customer satisfaction, and passion for customer performance, Newswire is automating media and marketing communications for large and small businesses seeking to deliver the right message to the right audience at the right time for the right purpose.

To learn more about Newswire and its Media Advantage Platform, visit Newswire.com and discover why our customers have named us #1 for Customer Satisfaction and Ease of Use for four years in a row.

For more information, visit http://www.newswire.com.


Contact Information:
Charlie Terenzio
Chief Marketing Officer
[email protected]


Press Release Service by Newswire.com

Original Source: How Newswire's Direct Media Outreach Helps CMOs Improve Return on Media and Marketing Spend

Author Kathryn Gormandy’s New Book ‘David’s Farm’ is Meant to Show the Wonders of Growing to Children

Recent release "David's Farm" from Newman Springs Publishing author Kathryn Gormandy is meant to show children the basics of growing things and why it's fun.

ELBERTA, Ala. - October 27, 2022 - (Newswire.com)

Kathryn Gormandy, a mother of four and farmer, has completed her new book "David's Farm": an educational book that seeks to share the wonders of farming to a younger audience.  Through the eyes of the author's son, Kathryn teaches him about the basics of growing crops, making it easy for children to understand.

Published by Newman Springs Publishing, Kathryn Gormandy's potent tale shows from the beginning that it's more than soil and getting dirty, it takes many proper steps to care for the soil, because taking care of the soil now leads to many things that can grow in the future.

Readers who wish to experience this riveting work can purchase "David's Farm" at bookstores everywhere, or online at the Apple iBooks Store, Amazon, or Barnes & Noble.

For additional information or media inquiries, contact Newman Springs Publishing at 732-243-8512.

About Newman Springs Publishing: 

Newman Springs Publishing is a full-service publishing house for serious authors. Each title produced by Newman Springs Publishing undergoes every step of the professional publishing process, including editing, layout, cover design, circulation, distribution, and publicity. All titles are made available in both eBook and print formats. Newman Springs Publishing distributes to tens of thousands of retail outlets throughout North America and internationally. All manuscripts in any genre are welcome to be submitted for review; If the manuscript meets the necessary criteria and is accepted for publication, Newman Springs Publishing will work closely with the author to bring the book to the retail market for a relatively inexpensive initial investment.


Contact Information:
Media Relations
[email protected]


Press Release Service by Newswire.com

Original Source: Author Kathryn Gormandy's New Book 'David's Farm' is Meant to Show the Wonders of Growing to Children

MicroBT and Heat Core Inaugurate First Hydro-Cooling and Heat Recovery Pilot in USA

BELLEFONTE, Pa. - October 27, 2022 - (Newswire.com) Juggernaut Bit...

RR Editor